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Checkout Flow: Leveraging Crystallize APIs

Building a Modern Checkout Flow with Crystallize APIs

A typical ecommerce experience needs a reliable checkout flow that moves a customer from browsing products to a complete order. With Crystallize, you can build such flows using a combination of the Discovery API and the Shop API. In this post, we walk through the core steps involved in a modern checkout flow: fetching products, hydrating a cart, placing a cart, and creating an order. The examples are language-agnostic GraphQL operations you can adapt to your frontend or backend stack.

Vertical vs. Horizontal Integration: Strategic Trade-offs and Benefits

Vertical vs. Horizontal Integration: Strategic Trade-offs and Benefits

When it comes to growing a business, you usually see two main approaches: vertical integration and horizontal integration.

Next.js 16 vs. TanStack Start for E-commerce

Next.js 16 vs. TanStack Start for E-commerce

Next.js codifies the “golden path”; TanStack Start hands you the steering wheel.

Content Modeling Step-by-Step Guide

Content Modeling Step-by-Step Guide

Content modeling, how is it done? It's not as tricky as it sounds! It usually starts with some good old-fashioned brainstorming and planning, often in team workshops.

Content Modeling with Structured Content Explained

Content Modeling with Structured Content Explained

Content modeling is the practice of defining structured content for your websites, apps, or any digital platform.

Headless PIM vs. Digital Shelf Suites: A Business Comparison

Headless PIM vs. Digital Shelf Suites: A Business Comparison

Headless PIMs and digital shelf suites may look similar but solve completely different problems. This breakdown reveals the key differences brands wish they'd known before scaling channels, rebuilding front ends, or investing in omnichannel reach.