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Product information management (PIM)

Products come in different shapes and sizes. Crystallize empowers you to define your product universe with the perfect data structure to sell books, furniture, cars, or even digital services. Whatever you imagine, no more one size fits all. Some call it PIM; we call it The Product Universe.

Product information management (PIM)

Products come in different shapes and sizes. Crystallize empowers you to define your product universe with the perfect data structure to sell books, furniture, cars, or even digital services. Whatever you imagine, no more one size fits all. Some call it PIM; we call it The Product Universe.

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The future of PIM is on the edge

Designed from the ground up to power your memorable eCommerce experiences with superfast headless edge delivery. Create, manage, and enrich your product universe without limits, giving you the agility to adapt and thrive in a rapidly evolving market. Unlock new business opportunities with unparalleled speed and flexibility.

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Unlimited freedom in data modeling

Build intricate data models tailored to your needs. Define relationships and set rules that unlock endless possibilities, even to power advanced product configurators. It’s more than just a data model. It’s your Product Universe.

Play with the pizza recipe builder below and see for yourself.

Book time with an expert to discuss your product universe

Empower your editors with a stunning, intuitive workspace. Model anything and unlock the full potential of your product universe with ease and creativity.

A beautiful editorial experience

Empower your editors with a stunning, intuitive workspace. Model anything and unlock the full potential of your product universe with ease and creativity.

Editorial delight

Effortlessly organize and enrich your product data and marketing content. Enjoy a conductor’s overview, a craftsman’s control. The power of content modeling at its best.

Mass operation mastery

Perform data manipulation processes on multiple products at the same time. Maximum efficiency when creating and enriching your product data.

Tailor-made product data models

Design data models precisely aligned with your business needs. The product universe is your foundation for achieving your eCommerce goals and aspirations. Tell your story - completely, your way.

Product Configurators

Craft product hierarchies with detailed relationships and rules to fuel even the most sophisticated configurations.

Landing page merchandising

Showcase your products in context with expertly designed collections and landing pages. Present each item in its best light to captivate and convert.

Multi dimensional taxonomy

Enhance your customers' shopping experience with a thoughtfully crafted product taxonomy. Topic maps enrich product navigation and descriptions, leading to quicker discovery and a more intuitive browsing experience.

Data quality and governance

Ensure flawless product data every time with robust data quality rules and seamless collaboration workflows. Eliminate errors, maintain consistency, and create perfection.

Omnichannel delivery

Deliver real-time product information to any channel. Use superfast GraphQL APIs, backed by a global CDN, for instant and reliable data delivery.

Designed for automation

Streamline processes such as translation, pricing, and data classification. Event-driven APIs give developers superpowers to automate and innovate with ease.

Brands across various verticals use Crystallize to grow their businesses.

We wanted a subscription engine that supported a wide range of subscription models with no developer friction and full scalability and predictability. Developers have the tools they need to tailor-make the subscriptions for the customers while leaving the boring parts to Crystallize.

Sébastien Morel

Head of Engineering at Crystallize

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Built for Developers

Don’t just take our word for it. Check our open-source Next.js SaaS boilerplate, where you can quickly launch a subscription-based eCommerce frontend.

Frequently Asked Questions (FAQ)

Why do businesses need a PIM platform?

Businesses that sell products across multiple channels need a PIM platform to streamline and centralize product data management. It allows teams to collaborate more efficiently, ensures that all product information is up-to-date and accurate, and helps deliver a consistent brand experience across websites, marketplaces, and retail locations.

How does a PIM system improve efficiency in managing product data?

A PIM system automates product information collection, organization, and distribution, reducing manual data entry errors and speeding up workflows. It ensures data consistency across all channels and teams, saving time by eliminating repetitive tasks and enabling faster time-to-market for new products. Crystallize powers product information management with efficient GrapQL APIs, making the work easier and faster.

How does a PIM platform help with product data consistency across multiple channels?

A PIM platform is a single source of truth for all product data. It ensures that every sales channel—whether online marketplaces, retail websites, or social platforms—displays the same accurate and up-to-date information, helping to avoid discrepancies and misinformation. Crystallize, for example, has multilingual and multicurrency features, ensuring your product data is tailored to international audiences. Our headless PIM architecture gives you complete control over your product data, digital assets, and marketing content, allowing easy updates, scaling, and customization.

How does your PIM solution integrate with existing eCommerce platforms?

Crystallize is designed to integrate seamlessly with any and all headless eCommerce platforms. However, as a unique web platform that can also be used as a PIM and commerce solution, the real question is whether you need two vendors.

What’s the ROI of implementing a PIM platform?

Implementing a PIM platform saves costs by reducing manual data management efforts, improving data accuracy, speeding up time-to-market, and enhancing customer satisfaction through consistent and rich product information. The result is increased sales, reduced returns, and a more streamlined operational workflow.