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Five Reasons Why a Headless Ecommerce Platform Needs to be Blazing Fast?

I recently joined a discussion on headless ecommerce and API design. It was very clear that not everyone gives the performance the attention it deserves. Statements like “it is fast enough” should not be accepted. You should always be millisecond hunting. Customers, sales, SEO, and the environments benefit. Here are the top five reasons why a headless ecommerce platform needs to be lightning fast.

ECommerce SEO Checklist

This eCommerce SEO checklist gives you the most important factors for a better SERP ranking. Items include the page title, headers, URLs, link and video optimization through content strategy, front-end performance, and structured data formats.

The eCommerce Performance Magic Sauce

Three main activities make up the performance magic sauce in eCommerce: customer experience, frontend performance, and information architecture. Creating and delivering the perfect on-site customer experience is closely tied to websites performance.

Engaging Online Shopping Experiences with Video

Creating a seamless and engaging on-site customer experience is the ultimate goal for everyone running an online store. Besides your product/service, your store performance and product videos ensure you get the much-needed attention.

Black Friday eCommerce Should Not Mean Waiting in Line

Black Friday is upon us, and with people shopping online like never before, it sure comes as a surprise that the trend of queuing for online stores is a reality for many businesses.

Wait, what?

Testing One Million eCommerce Orders Per Hour

How fast and well your website can handle serious amounts of simultaneous order placements can make or break businesses. It depends on your chosen ecommerce platform, of course. So we tested ours.

Multilingual Jamstack eCommerce

The ability to offer a personalized, localized experience to your customers fast is hugely important for today’s businesses. With that in mind, let’s talk about Jamstack, ecommerce, and multilingual setup.

PIM + Gatsby = Jamstack eCommerce

Looking to build a content-rich storefront with a performant, stable, secure ecommerce backend? How about Gatsby as a static site generator for your fast frontend, Crystallize for all your backend ecommerce and content management needs, and Vercel to host your project?

How to Build Beautiful and Fast Jamstack eCommerce in 3 Steps?

Combine the power of Crystallize, our open source Jamstack eCommerce boilerplate using Next JS and React with serverless hosting on Vercel to launch fast headless commerce in just a few minutes.

What Is PIM?

PIM is your centralized product information system from which the product data is distributed to all relevant stakeholders, teams, and sales channels.

Product Information Management Done Headless

A headless approach to PIM means having a service ready to manage product information in seconds. Product information and content are delivered via an API. No templates, no webpages, only structured content. Pure developer bliss.

Headless Commerce Explained

Headless commerce allows businesses to provide a personalized and brand-consistent experience across channels using APIs that connect the front-end presentation layer with back-end infrastructure that enables the ecommerce experience.

Long-form Storytelling for Engaging eCommerce Experiences

You can use long-form storytelling to increase engagement by creating authentic experiences. Learn from Patagonia and The New York Times how to build trust and grow your online audience. Emotional stories that inspire are more likely to be shared and if you are lucky even go viral. We have created an open-source eCommerce boilerplate to get you started with long-form storytelling.

Event Driven eCommerce Orchestration for a JAMstack Frontend

JAMstack is a popular strategy for delivering super fast eCommerce experiences. The strategy basically means that you generate the pages on build time and are updated when content changes. Of course you want to make sure that all pages are 100% up to date with the latest marketing content and product information status like stock. You do not want to sell inventory that you do not have in stock - that is not good for customer experience. Event driven orchestration enables a fully coherent JAMstack frontend. Fast and always up to date.

PIM for Omnichannel Ecommerce

Break the silos with central orchestration of product information to enable omnichannel ecommerce. A well-executed omnichannel ecommerce strategy enables you to reuse product information across all channels with the use of a PIM. Channels including web-based ecommerce, native apps ecommerce, in-store ecommerce, point of sales, and even in-store digital signage. Building the foundation for modern design-driven and iterative development based on data and insight.

Realtime PIM API for Super Fast eCommerce

Realtime PIM API means that you can rely on your product information backend to power your eCommerce site directly.

Structured Content PIM with Products of Any Shape

At Crystallize we are information architecture geeks, well at least many of us. We believe in the natural state of product information and providing the building blocks so you can create the product shapes that fit your products and market. This is the underlying design criteria when creating the concept of product shapes in Crystallize. So you can build a tailor-made ecommerce experience and ultimately sell more products. In any channel.

Content Rich Storytelling Makes Juicy Ecommerce

Rich content with storytelling makes for juicy ecommerce. Ecommerce is not just about super structured product information but about creating emotions through beautiful content. Tell the story behind the product. Of course, you need detailed product specifications in your PIM, but for real storytelling, you also need beautiful images, rich descriptions, and stunning videos.

Superpower Your ecommerce with Subscriptions

Subscription is a fantastic asset to add to your ecommerce solutions. Your customers will love you, and as a shopkeeper, you will have more predictable sales, and most likely an increase in sales volume. Read on to see how you easily manage subscriptions in Crystallize.

Kickstart Your React ecommerce Project with the Crystallize GraphQL Boilerplate

I remember the pain of starting my first Server Side Rendered (SSR) React GraphQL isomorphic fetch project (phew, a mouthful). Countless hours went into researching best practices, boilerplates, and how-tos. All of those hours were put into our React GraphQL based ecommerce boilerplate. To install our boilerplate check out: Getting started with Crystallize React components.