Headless Tech Stack: A Quick Rundown
In modern web development, you're bound to hear the term headless thrown around more often than not, especially in the growing landscape of content-driven applications and e-commerce platforms.
Introduction to the Digital Product Passport (DPP) in Crystallize PIM
The Digital Product Passport (DPP) is new legislation changing how Europe and the world make, buy, and sell products. Let’s talk about what it is, how it will affect your business, and how to do it in Crystallize headless commerce.
Optimizing Product Information for SEO with Crystallize
Crystallize’s flexible product universe, clean URL structure, and API-first architecture give you all the tools you need to build an SEO-friendly store.
How to Sell Subscriptions?
No, we won’t tell you how to run your business. We'll share best practices that we've found most of our clients follow when selling subscriptions.
Essential Headless eCommerce Statistics for 2025
Thinking about taking your project or business headless in 2025? Great move! I’m sure there are naysayers. To battle them, here are headless commerce statistics for 2025.
The Ultimate Guide to eCommerce Business Models (B2B, B2C, DTC & More)
Explore the different eCommerce business models—B2B, B2C, DTC, B2G, and more. Learn how to choose the right model for your online business and scale with modern strategies.
Optimizing React eCommerce Single Page Applications (SPA) for SEO
Single Page Applications (SPAs) offer a seamless, dynamic user experience, but they pose unique challenges for search engine optimization (SEO).
Best Static Website Hosting Platforms (2025): Speed, Pricing and Features Compared
The static website hosting landscape has changed significantly in the past few years and is improving. Let’s talk about the fastest and most secure platforms in 2025.
What's a Subscription Business Model and How Does It Work?
A regular, monthly influx of revenue from faithful customers? Who wouldn’t want to get in on that?! But how do you know if a subscription is the right approach for you?
Optimizing eCommerce Success: Best Practices for Web Development with Modern Frameworks
Unlock the potential of your online store with modern frameworks and eCommerce web development best practices for building a fast, user-friendly, and high-converting site.
Product Taxonomy: What Is It, Why Is It Important?
A great product taxonomy improves your customer's user experience and helps them find the right product more easily and quickly.
How Can Your eCommerce Tech Stack Make You More Sustainable?
A sustainable eCommerce tech stack isn’t just about cutting emissions—it’s about smarter resource usage, future-proofing your platform, and aligning with the eco-conscious market.
eCommerce SEO Guide: How To Drive Organic Traffic In 2024?
With Google having a clear bias towards big media publishers (trustworthy, authority sites) and thousands of mediocre AI content published daily, how do you fight for those top places in search engine results in 2024?
Frontend Frameworks in 2024 for eCommerce
Two years ago, we observed that the frontend frameworks ecosystem was expanding so rapidly that choosing the perfect one for your online business or store was becoming increasingly difficult. What's new/changed since then?
React Based Static Site Generators in 2024
Gatsby might be out of the picture for many developers, but React and static site generators (SSGs) built on top of it are still gaining traction with front-end developers worldwide.
B2B eCommerce: More than a Trend in 2024
B2B commerce (business-to-business commerce) marks the online sale of services and/or goods between businesses, and it is nowhere near as talked about as B2C, which is strange considering that the B2B eCommerce market is over five times (5X) more valuable.
APIs vs. Microservices: What's The Difference? and the Benefits
You've probably heard the terms APIs, and Microservices used when talking about web development. What are they? How do you use them, and what is the difference between them?
Headless Commerce: A Complete Guide to the Future of Online Selling
Headless commerce is transforming the eCommerce landscape. It's a paradigm shift that offers unprecedented flexibility, scalability, and customization for businesses while improving the customer experience.
eCommerce Conversion Rate Optimization (CRO): Boosting Your Conversion Rate Made Simple In 2023
Are you struggling to convert your website traffic into paying customers? Are you tired of spending hours and resources on driving traffic to your site with little to no return on investment? Then it's time to focus on Conversion Rate Optimization (CRO).
On-Premise vs. Cloud PIM: Which is Right for Your Business?
On-Premise and Cloud PIM, the benefits, the differences, and drawbacks of each, with examples of PIM platforms for both.
What is PIM, and How Does Product Information Management Work?
PIM is your centralized product information system from which the product data is distributed to all relevant stakeholders, teams, and sales channels.
Headless CMS Explained and Why You May Need One?
In the simplest possible terms, a headless CMS is a backend content management system (CMS) that exists independently of the front end - the presentation layer.
Google Analytics Alternatives
With just a couple of months before G sunsets Universal Analytics for GA4, I’ve wondered if there are any Google Analytics alternatives you might want to move to.
Site Speed Affects Adwords Pricing
We've talked lengths about site speed and performance affecting your search engine ranking and organic traffic but did you know site speed affects Adwords pricing and ranking as well?
How Site Speed Affects SEO & Google Rankings (With Data)?
Site speed matters we know that. But how does speed affect your SEO efforts and, ultimately, ranking? To figure that out we did a Monstera Obliqua identification and care keyword test project.
Black Friday eCommerce Should Not Mean Waiting in Line
Testing One Million eCommerce Orders Per Hour
How fast and well your website can handle serious amounts of simultaneous order placements can make or break businesses. It depends on your chosen ecommerce platform, of course. So we tested ours.
Frontend Performance Measuring, KPIs, and Monitoring
Frontend performance matters for user experience, conversion, ad placements, and good old SEO. To build fast websites, you must define performance metrics and KPIs and monitor, understand, and act on them.
The Future of Headless Commerce: Trends and Innovations
A short overview of what is (probably) coming in the world of headless commerce.
Using Video to Turbocharge Black Friday Sales and Subscription Growth: How to Stand Out in the eCommerce Frenzy?
Black Friday and Cyber Monday have always been about more than just boosting sales—they’re about creating lasting customer relationships. The best way to do this? Videos. Let me explain.
Subscription eCommerce: The Ultimate Guide
Subscription ecommerce business models have seen fantastic growth in recent years. With Crystallize being at the forefront of it, now is the time to dive into the ins and outs of starting, running, and scaling an eCommerce subscription business.
Return on Investment (ROI) of Headless Commerce
The benefits and competitive advantages of headless commerce are many. When done right, of course. Let’s look at some of the primary advantages that a proper headless commerce buildout can provide.
PIM vs. CMS: Which One Do You Need?
When it comes to managing digital content, there are two main types of systems that professional businesses use (oftentimes together): Product Information Management (PIM) systems and Content Management Systems (CMS).
The Future of PIM is on the Edge
Edge computing makes it possible to deliver and process data even closer to end-users today, and businesses are slowly discovering the potential it offers.
Product Information Management Platforms in 2024
Choosing the right Product Information Management platform (PIM) is pivotal for decision-makers who prioritize adaptability and the future readiness of their tech stack.
Leveraging Global CDN for Faster eCommerce Delivery
Using a global CDN enhances eCommerce delivery speed by distributing content across geographically dispersed servers, reducing latency, and improving load times for users worldwide.
How to Build a Successful Multilingual eCommerce?
In today's global economy, multilingual eCommerce is not just an option; it's a strategic imperative.
Navigating the Shift: A Business Guide to Replatforming / Migrating to Headless Architecture
Replatforming to a headless architecture is becoming increasingly important for businesses that aim to stay competitive in the dynamic digital marketplace.
The Best eCommerce Platforms of 2023
Gartner magic quadrant view, business expectations, industry leaders' opinions, most popular solutions… best of articles come in all shapes and sizes. This one of ours about eCommerce platforms is a bit different… we hope.
GraphQL Is Ideal to Query Structured Product Catalogs Fast
Freedom and flexibility comes with Graphql.
Long-form Storytelling for Engaging eCommerce Experiences
Harnessing the Power of Serverless eCommerce
Serverless computing is not a new concept; it is a paradigm that has redefined how eCommerce platforms are hosted and managed.
eCommerce Marketing Strategies to Increase Traffic and Boost Revenue in 2024
Having a reliable eCommerce marketing strategy helps drive success from the beginning of understanding your target audience to the nooks and crannies, such as the tech behind your storefront.
Why a Designer and an Illustrator Were the Two First Hires in My New Software Venture?
Design-driven user experiences matter more than you think.
Why we Killed Our REST API in Favor of GraphQL?
REST vs. GraphQL dilema from the perspective of a eCommerce platform. Both sides have pros and cons, but here is what moved the needle for us.
3D Visual Product Configurator Accelerator
Enabling customers to view products and customize them based on their preferences is no longer a fancy tool in your online store; it is a necessity that boosts customer engagement and drives sales. And we have a perfect solution for you.
Product Storytelling in the World of Headless Commerce
At its core, product storytelling is the art of weaving a compelling narrative around a product or service. Instead of just listing features or benefits, you're engaging customers on a deeper, emotional level, offering them a story they can connect with.
Benefits of Using GraphQL for Your eCommerce Business
Whether you’re designing a new eCommerce platform or looking to upgrade an existing monolith application, it’s worth evaluating GraphQL and the benefits it provides over similar technologies like REST.
Structured Content: The Key to a Successful Website
Structured content is the backbone of a successful website that allows you to do MORE with content, so it’s kind of surprising that it is still a bit too rare out in the wild🤔
Modern eCommerce Web Development
With the number of available tech solutions, tools, architectures, and approaches to web development today, it is easy to get overwhelmed when choosing the one for your online store.
Decoupled eCommerce: The Future Trend That Is Already Here
More than a buzzword, decupled eCommerce is the future of online shopping that is already here. Let’s talk about it.
Monolithic Applications vs. Microservices
More and more businesses are relying on cloud-native microservice apps to increase development speed and take advantage of the cloud's scalability and availability.
Omnichannel Commerce Explained
Omnichannel commerce is all about meeting your customers where they feel comfortable shopping - and with just the right information.
Development and Design Trends In eCommerce
Headless, composable, API-first, Remix, UI or UX-driven design, etc. Tracking development and design trends in eCommerce is both tough and rewarding at the same time.
Remix Conf 2022: The Overview
So RemixConf2022 happened last month. Remix Run is on fire. This tool/framework is the key to Frontend performance with its progressive unique approach. During the conference we’ve learned a lot about Remix, from its core concepts to navigation through the state machine, forms, HTTP cache, and more, and all transparently degraded when Javascript is off! But let’s start from the beginning.
Word-of-Mouth Marketing In eCommerce
Raw, uncontrollable power. That’s what word-of-mouth is. Word-of-mouth marketing is what you do to create that power.
Next JS 13 Announced
I am sure that the dev community is going to talk about the Next 13 in the upcoming weeks extensively, so this post is more about my first impression from the perspective of Crystallize users. Bare with me, will ya!
Jamstack Conf 2022
Crystallize #jamstackconf2022 story. In short: “I had a blast.”
Omnichannel Marketing Guide for eCommerce
In today's society of continuous technological innovation, consumers expect businesses to have a strong omnichannel strategy: they demand highly relevant and customized interactions across various platforms.
Introduction to Multichannel eCommerce (+ Top Solutions)
Wondering if a multichannel approach could help you increase sales in 2023? Wonder no more, your hunch is correct: multichannel eCommerce will help you reach those goals.
Reimagining eCommerce: the Story of Crystallize
Instead of building a better PIM, CMS, eCommerce, or order management service, we wanted to design an API layer you need to market and sell your products on any channel, at any scale, and in any way you want it. A perfect product story engine, if you will.
What Is a Static Site Today?
There are numerous approaches to developing a web application that is performant. Going the static site way is just one of them. Pause here. What do we/I mean when we/I say static sites?
The Future of eCommerce: eCommerce Trends To Watch For In 2022
A different, heavily opinionated look at the future of eCommerce. Let’s talk about the eCommerce trends like owned channels, community building, sustainability, App commerce, and B2B commerce that I think will dominate 2022.
Event Driven eCommerce Orchestration for a Jamstack Frontend
With site speed becoming an important part of a customer experience making sure that the number of backend requests during runtime has become important.
Essential Frontend Web Development Tools
Developing web applications has never been easier and more enjoyable. The open-source communities are building more and more tools that enable us, developers, to become more efficient and improve the overall developer experience (DX). Now the question becomes: which are the essential web development tools to pick in 2022?
Product is Content
It was 2006 and eCommerce was the wild west. You don't need much of a history lesson to remember how Shopify entered the market.
Engaging Online Shopping Experiences with Video
Creating a seamless and engaging on-site customer experience is the ultimate goal for everyone running an online store. Besides your product/service, your store performance and product videos ensure you get the much-needed attention.
The Rise of B-commerce: Modern Stacks for B2B eCommerce
Why does only B2C eCommerce tech have all the shiny toys? Well, this is about to change.
Buy Commodity and Build Innovation
Google Page Experience Algorithm and Updated Search Console