A product in Crystallize is anything you would like to sell to your customers. The product information includes both core attributes like SKU, stock, and price as well as rich marketing content. Similar to documents, you can define the structure of your products with the help of content modeling using shapes.
A product can have any number of variants: different sizes, colors, etc. Each variant for a product includes defining the following:
- Variant name
- Variant attributes (ex. color, size, material)
Example: A product from the demo tenant with multiple variants.
Product marketing content
Marketing content is typically the product story with information like origin details and pictures, material details, closeup photos, and video tutorials. These can be defined in the product shape itself.