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Product Information

Products are the core in a PIM. Products handle the information of what you are selling. In Crystallize product information includes both core information like variant, SKU, stock & price as well as rich marketing content. All semantically structured for simple reuse across any delivery channel.

Product variants

A product can have any number of variants. Each variant for a product would define:

  • Variant name
  • SKU
  • Variant attributes (Color: blue, Size: large)
  • Stock
  • Price

Product types

Modern business models include different types of products. Products in Crystallize can be either physical or virtual.

  • Physical products like a book

  • Virtual products like a software purchase

Product marketing content

Marketing content is typically the product story with information like origin details and pictures for a coffee, material details and closeup photos or video tutorial.

Creating and editing products

You can create products using the admin UI or the API.

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