Structured Content Document
To sell products online, you need to provide marketing content that describes the product as well as the supporting content. This type of structured content can be managed in Crystallize using documents. These documents allow you to handle all rich content required to market and sell your products in one place.
Example: A blog post in the demo website.
What can you use documents for?
A document is mainly used to execute a content marketing strategy to create engaging content that delivers value to your shopper. These can be used to create collections of content and products like campaigns or landing pages. Example of content types that can be managed by a document: articles, blog posts, recipes, long form stories. Additionally, you can also typically use documents for an 'About Us' page, a 'Cookies' page, a 'Terms & Conditions' page, a 'Blog Post' page, etc.
You can define your structured content using any number of different components with semantic labels. Defining the structure of your documents is done with content modeling using shapes in Crystallize.
Examples of document shapes you could define:
- Blog post
- Cooking Recipe
- Wine farm
The document shape for a blog post is shown in the example below.